Empower kids: color, learn, and earn with SOMO!

Inspiring Kids With Creative Apparel

Bold Kids Apparel From Atlanta

We create more than stylish kids' apparel. Our Atlanta headquarters brings interactive fashion to families, featuring color-in T-shirts that celebrate cultural representation and ignite creativity. 

Kids paint their dreams while learning financial smarts. Ready to join this playful journey? Contact us at [email protected] today! 

Building Confidence Through Play

Our commitment to fostering creativity stands strong with every garment. Through our vibrant designs, we aim to inspire confidence and cultural pride. 

Our products not only allow children to express themselves but also emphasize learning through play. Families find joy in our unique pieces, fostering a learning environment for all.

A Family-Led Creative Movement

Our beginnings are rooted in family, with co-founders Malcolm and his daughter Morgan bringing together business know-how and artistic flair. 

This foundation sparked an impactful mission that now inspires children everywhere to reach for the stars through fashion and learning—a legacy of creativity and education that supports future leaders.

Celebrating Black Excellence

Our shirts are more than just clothing—they’re a canvas for empowerment. With illustrations of Black children in high-achieving, culturally significant roles like scientists, lawyers, astronauts, and CEOs, these designs inspire children to envision themselves in powerful positions.

Using washable markers, kids can bring their designs to life again and again, celebrating creativity and cultural pride.

Fashion that Shapes the Future

At SOMO Apparel, we believe in turning every shirt into a canvas for dreams and goals. Our innovative color-in T-shirts serve as a tool for self-expression, creativity, and learning. Children create their unique designs, proudly wear them, and through our SOMO Scholars program, they build a path towards their future. 

Empowering young minds is more than our mission—it's our passion. With each colorful stroke, kids explore financial literacy, entrepreneurship, and cultural pride. Together, we shape a brighter tomorrow for our children through apparel that educates and inspires boundless imagination.

 The 1st Annual Young Boss Festival is hitting Welcome All Park on August 9, 2025, and we’re bringing the same energy to our young entrepreneurs as we do to the pros! 

  • FREE vendor tables for youth entrepreneurs
  •  $1,000 Pitch Contest for the next generation of CEOs
  •  Live performances, fashion shows & family fun

This event is all about building legacy, generational wealth, and youth leadership. Let’s give these young visionaries the spotlight they deserve and help them take their dreams to the next level!

Join us in supporting the next wave of business leaders!

Sign up and learn more at www.youngbossfestival.com